-Please request approval from the Office of Communications before use. To submit an approval request, send us an email.
-Observe the approved usage guidelines for all logo placements. Custom club artwork may include an official name of the university—but is not required.
-Do NOT use a campus logo if your logo includes a CU Anschutz text treatment.
-Do NOT incorporate any CU mark—including the CU Icon—within your mark.
-Inform the Student Engagement Coordinator of your new logo Inform the Student Engagement Coordinator of your new logo
Best Practices:
-Keep graphic elements simple
-Use the brand font Helvetica Neue at all times
-Use CU Anschutz brand colors
-Campus affiliation is not required, but it adds an additional identification and credibility element to your mark
-Affiliated student clubs and organizations should align their marks within the CU Anschutz brand as closely as possible. They are not required but encouraged to use a campus identifier whether it be through a text treatment within the mark or by pairing their mark with a campus signature mark.