At a complex organization like University of Colorado Anschutz Medical Campus, getting your message across effectively to the right audience at the right time can be a challenge. 

Understanding the tools and channels available can help you increase the effectiveness of your communications.

MASS ELECTRONIC COMMUNICATIONS POLICY

The CU Anschutz Medical Campus adopted its first mass electronic communications policy ‒ CU Anschutz Policy 3019A ‒ in March 2023 to streamline and target campus communications, and to better align with CU systemwide policy APS 6002.

Under the policy, messages sent to the entire campus are only permitted when they meet specific guidelines and have leadership-level approval. This includes messages sent through the CU eComm program and Outlook Listservs. 

Events are promoted via the events calendar. Students and employees can view posted events and sign up for event digest emails on specific events or event categories.

Frequently Asked Questions

Campus Email Lists & Alternatives

Learn about campus email lists, and alternatives to campuswide emails and listservs, from the Office of Information Technology.

ECOMM PROGRAM

The University of Colorado eComm program is the CU system’s official solution for email marketing and event management. 

This suite of applications ‒ including Salesforce, Marketing Cloud and Cvent ‒ enables eComm users to engage with internal and external audiences in a compelling, compliant and data-driven manner. 

The CU eComm program provides licensed CU Anschutz communicators with innovative digital tools that are secure and aligned with university policy and federal law. The program draws real-time data from CU’s employment and academic databases. Professional templates help ensure your communications meet branding and accessibility standards.

Please note that there is a subscription fee and training required to obtain a CU eComm license. More information is available below.

eComm Requests & Processes

eComm Questions

For eComm questions, please email ecomm@cuanschutz.edu.

OTHER CHANNELS

The events calendar is the central hub for promoting and learning about campus activities, conferences and other events. 

Students and employees can submit an event using the submission form.

Users can view posted events and sign up for event digest emails on specific events or event categories.

Find FAQs about the events calendar here.

Contact events@cuanschutz.edu with questions.

TOOLS & TEMPLATES

Numerous tools and templates are available to assist you with your communications.